Redefining boating experiences
Alipa is a leading platform connecting travelers with unforgettable boating experiences, bringing together over 40 boat rental companies. Our collaboration focused on a full-scale digital transformation—crafting a compelling brand identity, an intuitive user experience, and a strategic marketing approach.
This overhaul has strengthened Alipa’s digital presence, helping them attract more visitors and increase bookings for their rental partners.
Blending tradition with modern convenience
Alipa needed to shift from a standard boat rental service to an immersive travel experience while maintaining the essence of Greek maritime culture.
The challenge was to create a digital platform that was both visually captivating and highly functional, making it easy for travelers from different backgrounds to explore, plan, and book experiences.
Creating a standout identity & effortless booking journey
We developed a refined brand identity that blended Greek heritage with modern design, ensuring Alipa’s platform felt both authentic and cutting-edge.
The new website, built on Webflow, offers an intuitive experience with seamless navigation, integrated Stripe payments, and SEO optimization.
This strategic digital revamp not only enhanced user engagement but also positioned Alipa as a premier destination for boating adventures.
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